Keith Urban

Managing Partner

Keith came up through the agency arm of GSI Commerce, where he learned digital marketing end to end before Bill recruited him to help build Greenlane into a different kind of agency. He works across both sides of the house (technical SEO and content on one, paid search and social on the other), with a particular focus on the measurement problems that show up when channels are run in isolation. In the field since 2007.

In the field since
2007
Expertise
Technical SEO
SEO Content
PPC Management
Paid Social
Reporting
Conversion Rate Optimization (CRO)
Industries
B2B SaaS
E-commerce / Retail
Home Services
Insurance
Marketing / Agency
Published
LinkedIn

When he’s not handling the reins at Greenlane, you can find Keith with his family, rocking out to any of his favorite bands, or at a hockey rink, coaching or playing.

Posts by Keith Urban

The Future of Cross-Platform Paid Media: Where Strategy Meets Smart AI Automation in 2026

Strategically balance human-led strategy with AI-driven automation in cross-platform Paid Media in 2026. Read more.

AI | PPC

Read More

Keith Urban
Managing Partner

Bridging the Data Divide: Fixing Fragmentation in Cross-Channel Marketing Campaign Attribution

Without a unified view of data, you’re wasting budget and misunderstanding what truly drives growth in cross-channel marketing campaigns.

Analytics | PPC

Read More

Keith Urban
Managing Partner

Ready to partner with us?

Greenlane Marketing is a highly experienced PPC and SEO agency trusted by leading Lead Generation, E-commerce, and Media brands. We align SEO, paid media, and analytics to turn search demand into revenue growth. From day one, you’re paired with a dedicated strategist focused on your goals. Choose one-time projects or monthly retainers — whatever fits your needs. Whether it’s E-commerce, B2B, or B2C, you’ll have direct access to our strategy experts every step of the way.

Greenlane Marketing is a highly experienced PPC and SEO agency trusted by leading Lead Generation, E-commerce, and Media brands. We align SEO, paid media, and analytics to turn search demand into revenue growth. From day one, you’re paired with a dedicated strategist focused on your goals. Choose one-time projects or monthly retainers — whatever fits your needs. Whether it’s E-commerce, B2B, or B2C, you’ll have direct access to our strategy experts every step of the way.