Ben Vecellio, Marketing Associate – Paid Media

Born and raised in Pennsylvania, Ben began his professional journey studying Chemical Engineering at Penn State University before realizing his true passion lay in business and creativity. He went on to found a concrete coating company that grew from a small franchise into the independent brand Golden Concrete Resurfacing, where he discovered how much he enjoyed marketing, systems, and strategy.

After helping double the company’s revenue for three consecutive years, Ben transitioned fully into digital marketing, helping other home service businesses scale through CRM automation, data tracking, branding, and paid ads. Today, he blends analytical thinking with creative strategy to drive performance across Google Ads, Meta, and more. Known for his problem-solving approach and ability to find quick wins, Ben focuses on helping businesses grow through measurable, data-driven results.

Outside of work, Ben enjoys rock climbing, hiking, skiing, and exploring new places. Whether on a mountain or behind a campaign dashboard, he brings the same curiosity, focus, and drive to keep improving every day.