Analytics as a service includes organizing, fixing and reporting on your site’s data. With a healthy analytics foundation, you can test variations, understand your audience’s behavior, and improve the way people interact with your site. Are you getting valuable, trustworthy data to inform business decisions? Let us perform an audit to make sure.
Analytics work includes
Insight and Implementation
- Data Audits and Gap Analysis of existing tracking and data methodologies
- Creating measurement plans including objective – KPI – metric mapping
- Tracking implementation guides including tags, variables, and firing rules
- Creation, enhancement, and automation of key reports/dashboards
Conversion Rate Optimization
The goal of CRO is sometimes a conversion, but it can also be awareness, lead generation, or any other user-engagement goals for a page or an experience.
- Opportunity Identification
- Testing Roadmap
- Test Plans
- Predictive Modeling
Working with Greenlane
From day one, you’ll get a dedicated Account Manager committed to helping you hit your goals. You can choose to engage in a one-off project, or a monthly retainer. Either way you’ll have access to all of our tech, analytics and strategy experts.
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