Paid Search & Pay-Per-Click (PPC) Management

Greenlane’s approach to PPC is centered around quality 

By creating highly relevant keywords within tightly knit ad groups, we ensure that we achieve the highest ad position for the lowest cost per click possible. Continual testing and experimentation ensure that our campaigns are always evolving. 

Our Paid Search Management services include:

  • Paid Search Advertising on Google and Microsoft Ads
  • Google, Amazon and Microsoft Shopping
  • Search and Display Remarketing
  • Display Advertising on Google’s Display Network
  • Landing Page and other A/B Testing
  • Conversion & ROI tracking setup
Google Partner   Bing Partner  search engine land finalist

Our Results Speak for Themselves

PPC case study

Case Studies

PPC Account Restructure Increased Search Leads by 80%, Lowered CPL by 18% in Less Than 4 Months

A Google Ads account restructure led to improved relevancy and engagement for this Online University, allowing lead submissions to soar!
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PPC Case Study

Case Studies

PPC Restructure Yields 55%+ YoY traffic and 45%+ YoY Conversion

How our Paid Search expertise and account clean-up process brought our client immediate results.
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Case Studies

Beneficial Metrics Gained from Analytics Audit

How we helped the largest global source of pet health information in the world audit their analytics and create usable metrics.
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Want more? Read Our Latest PPC Blog Posts!

Guide to Google Ads
Digital Marketing PPC

Ultimate Guide to Google Ads Recommendations

Last updated Sept. 2020.  In your Google Ads account, you may have noticed a new Optimization Score, as well as recommendations on how to improve that score. Your initial thought may be “Wow, this is really insightful. Thank you Google…
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Adsense Explorer
Digital Marketing PPC

Introducing the Greenlane Adsense Explorer (a free PPC tool)

Here’s the thing: We knew Google was running our clients’ display ads on irrelevant sites. And the daily upkeep was maddening. We needed a fix, so we built a Chrome extension to give us more control over where our ads…
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borad match
Digital Marketing PPC

Why You Should Stop Using Broad Match

For The Sake Of Your Account…Stop Using Broad Match! If you are still using Broad Match keywords in your PPC account, STOP!  Have you compared the performance of Broad Match keywords to the other match types in your account lately?…
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