Analytics

Category: Analytics

Are You Checking “User Location” Reports in Google Ads?

Google Ads’ location settings seem straightforward, but your ads could be serving in places they shouldn’t. Here’s how to check.

Analytics | Digital Marketing

Christian Wenzel
Sr. Director of Paid Media

Forecasting Search Marketing Success with a Click Curve

SEO would be easier if there was a way to predict how much a change in a page’s SERP rankings would impact the amount of traffic to that page. Make your own click curve to do just that with this guide.

Analytics | Digital Marketing

Ashley Morrison
Senior Paid Media Account Manager

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