A Midpoint Check-In on Our 2026 Paid Media Trends Predictions
Back in December, our Paid Media predicted what 2026 would bring to the world of online advertising. Now we’re at the halfway mark.
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AI | Content Strategy | SEO | Technical
A Mid-Year Check on Our 2026 SEO Trends Predictions
Did we get it right? Mostly, yes. Are there a few places where things went a little differently? Also yes. See what’s happened this year.
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AI | Digital Marketing | PPC
The Blind Leading the Blind: What Happens When Paid Ads Algorithms Monitor Themselves
To win in Paid Ads and the SERPs today, you need real people driving the strategy and correcting the machine’s missteps.
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AI | Analytics | Content Strategy | SEO | Technical
Greenlane Index: June 2026
May was Google’s month with I/O announcements and a Core Update. June was the month the industry started seeing the impact. Read more.
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AI | Branding | Content Strategy | SEO
If AI Agents Start Making Purchases, Does SEO & Marketing Still Matter?
If AI answers become the norm vs clicking a site, there’s no landing page to optimize. No product page to scroll through. Does SEO still matter?
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AI | Analytics | Content Strategy | SEO | Technical
Greenlane Index: May 2026
Everything that mattered in SEO this May: I/O’s wave of AI-first announcements, the Core Update, and more. Read the full article.
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AI | Analytics | Content Strategy | SEO | Technical
Greenlane Index: April 2026
Everything that mattered in SEO this April: Core Update fallout, a year-long GSC bug, AI traffic reality checks, and a handful of Google changes worth your attention.
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The Hidden Psychology Behind Brand Design
There are many reasons someone trusts your brand: from your fonts and colors to the weight and placement of messages and images.
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AI | Analytics | Content Strategy | SEO | Technical
Greenlane Index: March 2026
The theme this month is clear: AI continues to permeate the industry and make its way into Google’s core products.
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SEO vs PPC: How to Choose Where to Invest First?
Paid campaigns can generate immediate traffic, while SEO builds long-term authority and organic growth. Which to start with?
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Why AI Doesn’t Rank Pages (And What That Means for Your SEO Strategy)
AI search doesn’t rank pages. It builds answers using trusted entities. Learn how this shift is changing SEO, visibility, and what brands need to do to stay competitive.
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AI | Content Strategy | SEO | Technical
6 SEO Strategies to Improve Brand Visibility in Google’s AI Overviews
Here are six SEO strategies you should consider doubling down on to be retrievable and rank in AI Overviews and LLMs’ AI results.
